Kelsey Gray Events
Brand Identity Design, Custom Illustration
Kelsey Gray Events is a certified wedding planner, florist, and event designer based in Nashville, Tennessee. When brainstorming the brand direction for Kelsey Gray Events together, Kelsey told us a story about one of her favorite childhood books, "Miss Rumphius," about a lady who planted Lupines everywhere to make the world beautiful. Ever since then, the Lupine has been one of Kelsey's favorite flowers. Because Kelsey often incorporates her floral work into her wedding and event designs, she wanted to feature the Lupine flower as the main imagery in her branding.
All of our branding clients are given a comprehensive brand identity guide at the end of their project. Here’s a sneak peak at the pages inside Kelsey Gray’s brand identity guide, which Kelsey uses as a rulebook for how to apply her branding in marketing and online.