About Us

A note from the founders:

We believe that at the heart of every brand is the person who built it, and we bring this perspective of heartfelt storytelling into every project we undertake.

Weaving strategy and intuition, we help founders of ecommerce and creative small businesses build aligned brands rooted in purpose and positive impact.

We’re excited to enter this new era with you and continue to build something truly special together.

-Cass & Amanda

The Heart of Our Studio:

Southern Roots, Forward Thinking

Shaped by the kindness and slower pace of our Tennessee communities, we approach design with a commitment to people, progress, and possibility.

Creative Partners
& Advocates

We champion our clients’ vision, advocate for their success, and prioritize strategy, care, and a genuine commitment to helping their businesses thrive.

Y’all Means All, Always

Foxtrot Branding is a safe and inclusive studio for LGBTQ+ and minority-owned businesses and anyone building a brand that makes the world a better place.

Made by Human Hands & Hearts

Our design work is grounded in human artistry and intuition, inspired by the natural beauty of the world around us, and guided by curiosity and care.

Backed by
Design Expertise

With 14+ years of combined design experience and a noteworthy client portfolio, we build brands that stand out, convert, and set new industry standards.

Women-Owned & Led

Founded by Cass and Amanda in 2018, Foxtrot Branding’s women-led team approaches every brand we craft with feminine artistry, intuition, and perspective.

BUILDING BRANDS ROOTED IN PURPOSE AND POSITIVE IMPACT

Meet The Founders

Amanda

Co-founder, Lead Brand Designer

I’ve made it my mission to help passionate business owners bring their unique vision to life. With a knack for truly understanding my clients' goals, I take pride in crafting brands that feel deeply connected to both them and their audiences.

Whether it’s through innovative design or thoughtful strategy, I love being the creative partner that helps turn ideas into something tangible and impactful. When I’m not designing, you’ll find me experimenting with new recipes, exploring far-off places, or diving into my latest creative hobby.

Cass

Co-founder, Lead Web Designer

I’m passionate about helping business owners articulate the magic of their brand through thoughtful messaging and beautiful website designs. I specialize in crafting strategic Shopify and Squarespace sites that not only look stunning but communicate clearly and convert visitors into loyal customers.

When I'm not designing, I’m probably enjoying brunch with friends, binge-watching a niche YouTube exposé, or hunting for unique finds at the thrift. I love bringing this same sense of curiosity and creativity into every project I work on.